A guided tour of the Swiss Knife Valley VISITOR CENTER with the Victorinox Brand Store and Museum takes 1.5 hours. An expert guide will assist you and tell you all the exciting facts about the Victorinox knife factory during this approximately hour-long tour. During a further half-hour, you will find out a lot of interesting information about other companies based in the Mythen Adventure Region.
At the Victorinox Museum, you will learn lots of exciting things about the history and development of these knives. The tour takes in historic exhibits dating from 5,000 B.C. up to the 18th century. You will also be presented with the milestones in the company’s exceptional and extensive history. Various glass showcases contain numerous exhibits, such as the smallest officer’s knife in the world. You will also find out how to recognise an authentic Victorinox knife.
The tour then moves on to the Victorinox Brand Store on the next storey. There, you will learn about other Victorinox products, such as pocketknives, household and professional knives, watches, luggage and fragrances. For over 130 years, VICTORINOX has stood for quality, functionality, innovation and design.
You will be shown two films in a small cinema. The first one focuses on the production of the Victorinox knives, and the second one takes you to the most beautiful spots in the Mythen Adventure Region. An interactive relief also allows you to view Central Switzerland from a somewhat unusual perspective.
The tour concludes at the Info Lounge, where you will receive additional tips and information on the Mythen Adventure Region and its numerous tourist service providers and businesses.
Over the course of 1.5 hours, you will learn a lot of interesting facts about the Victorinox family business and its products, as well as about the region and its commercial and tourism companies in general. We offer the tour in German, English, French and Italian. We recommend booking in good time.
Cost: CHF 150 flat-rate for up to 10 people
Every additional person CHF 15
We offer a public guided tour from 10:30 am to 12:00 pm every Tuesday between May to October, and from 12 pm to 1:30 pm every first Saturday in the month between November and April. Bookings required no fewer than three days in advance.
Cost: CHF 15 per person
Group size: from 4 to 20 people
Every tour participant receives a free Victorinox Signature pocketknife.
Book in advance to hand-assemble your own Spartan-model pocketknife from 27 individual components. This takes around 15 minutes per person. There is only one assembly station. Suitable for children aged 8+
Cost: CHF 35 including an engraving on one side
May to October:
Tuesday to Friday from 10:00 am to 6:30 pm
Saturday, Sunday & public holidays 10:00 am to 5:00 pm
November to April:
Tuesday to Friday from 10:00 am to 12:00 pm and 1:30 pm to 5:30 pm
Saturday from 10:00 am to 4:00 pm
Closed Monday, Sunday and public holidays